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portfolio

Apple technology

Seo optimization and seo promotion of an online store selling Apple technology on Yii 2 + framework. The site came after a company that did not give the desired results to the client. Were bought low-quality links. The site has not been properly optimized. Website: 4 years old. It has strong competitors, the average age of which is from 10 years. For 1 year of operation, the site outperformed the strongest competitors in some positions and took a leading place on the first pages in Google for numerous keywords

What was done by the programmer:

1. Implementation of the site on Yii2 + frame. Prior to this, the site was made on a buggy worpdress
2. Design development
3. Adaptation for PC and mobile devices
4. Website speed optimization
5. Implementation of crm system
6. Implementation of personal accounts for users
7. Implementation of price parsing of competitors
8. Implementation of the bonus program
9. Trade-in implementation

And many other goodies that improve and attract customers

What SEO did:

1. Compilation of a semantic core for each page of the site: product cards, categories, main page, etc.
2. SEO optimization of each page of the site: title, description, text, etc
3. Connecting and actively promoting social networks: Instagram + facebook
4. Monthly writing SEO texts for the "News" section
5. Monthly analysis of competitors and drawing up a work plan for the next month